What Is The Difference Between A MLM/Direct Sales Distributor And Traditional Retailer?

Network Marketing and retail are two different ways to bring products to the market place. But in the end they are very similar, except one thing, residual income.

In both cases we are talking about a product or a service that needs to be sold or provided to a customer. In normal retail, retailers buy from wholesalers or directly from the manufacturer and have a shop or an online outlet. In MLM or Direct sales the distributor or agents buys from the company/manufacturer, or from one of their affiliated franchise country offices. Distributors have most of the time a small shop at home, as they work from the kitchen table, office or even small outlet.

Retail Business Model

Normal retailers market their products through means of advertising, print, flyers, radio ads, word of mouth and the internet. And so do Multi Level Marketeers. A retailer buys and sells and makes profit. And so does the MLM/Direct Sales distributor.

The real difference lies in the residual income the MLM/Direct Sales marketeer can make.

The retailer has one income, he buys and sells, and anything in between he can call profit, of course he has to reduce his profit with his overhead costs, and that results in net profit.

The MLM Business Model

The MLM/Direct Sales distributor or agent also buys and sells and can also call anything in between profit. As he probably works from home (creates tax advantages) and saves lots of time in travelling between work and home, his overhead costs can be pretty marginal. The result between his buy and sale minus his overheads is also his net profit.

So what than is the real difference between MLM/Direct Sales distributor and retail. It’s the residual income.

The distributor/agent can offer others to become distributor/agent too, and when they go to work, he will be paid a bonus or royalty income on the volume sold by his partners. These extra bonuses and royalties are called residual income. The more partners introduced, the more residual income can be made. The better trained partners are the more active they will become, the more bonuses can be made. In MLM/Direct Sales, partners can also introduce partners, and also on these people residual income will be earned. Depending on the company joined, bonuses can vary per pay-out level. The more total partners created the more business will flourish. The bigger the team, the bigger the check.

Direct Sales / MLM vs Retail

In retail the retailer only can produce income when his shop is open. When he closes for one day, there is no income. When he closes his shop for a holiday there is no income. A MLM/Direct Sales distributor can go on holiday, he or she is not doing any sales, but his team of distributors will continue to produce income 24 hours / 7 days a week. This how MLM/Direct Sales distributor make income even when they sleep.

Quote: J.P. Getty

“I rather earn 1% of 100 people than 100% of one person”

CREDITS:

Author - Frank Amptmeijer

AV - http://www.allvoices.com/users/Dutchwriter

AC - http://www.associatedcontent.com/user/410502/frank_amptmeijer.html

EMAIL - frank.amptmeijer@hotmail.com

RESEARCH:

Franklin-Paul Blake

Network Marketing and retail are two different ways to bring products to the market place. But in the end they are very similar, except one thing, residual income.

In both cases we are talking about a product or a service that needs to be sold or provided to a customer. In normal retail, retailers buy from wholesalers or directly from the manufacturer and have a shop or an online outlet. In MLM or Direct sales the distributor or agents buys from the company/manufacturer, or from one of their affiliated franchise country offices. Distributors have most of the time a small shop at home, as they work from the kitchen table, office or even small outlet.

Retail Business Model

Normal retailers market their products through means of advertising, print, flyers, radio ads, word of mouth and the internet. And so do Multi Level Marketeers. A retailer buys and sells and makes profit. And so does the MLM/Direct Sales distributor.

The real difference lies in the residual income the MLM/Direct Sales marketeer can make.

The retailer has one income, he buys and sells, and anything in between he can call profit, of course he has to reduce his profit with his overhead costs, and that results in net profit.

The MLM Business Model

The MLM/Direct Sales distributor or agent also buys and sells and can also call anything in between profit. As he probably works from home (creates tax advantages) and saves lots of time in travelling between work and home, his overhead costs can be pretty marginal. The result between his buy and sale minus his overheads is also his net profit.

So what than is the real difference between MLM/Direct Sales distributor and retail. It’s the residual income.

The distributor/agent can offer others to become distributor/agent too, and when they go to work, he will be paid a bonus or royalty income on the volume sold by his partners. These extra bonuses and royalties are called residual income. The more partners introduced, the more residual income can be made. The better trained partners are the more active they will become, the more bonuses can be made. In MLM/Direct Sales, partners can also introduce partners, and also on these people residual income will be earned. Depending on the company joined, bonuses can vary per pay-out level. The more total partners created the more business will flourish. The bigger the team, the bigger the check.

Direct Sales / MLM vs Retail

In retail the retailer only can produce income when his shop is open. When he closes for one day, there is no income. When he closes his shop for a holiday there is no income. A MLM/Direct Sales distributor can go on holiday, he or she is not doing any sales, but his team of distributors will continue to produce income 24 hours / 7 days a week. This how MLM/Direct Sales distributor make income even when they sleep.

Quote: J.P. Getty

“I rather earn 1% of 100 people than 100% of one person”

CREDITS:

Author - Frank Amptmeijer

AV - http://www.allvoices.com/users/Dutchwriter

AC - http://www.associatedcontent.com/user/410502/frank_amptmeijer.html

EMAIL - frank.amptmeijer@hotmail.com

RESEARCH:

Franklin-Paul Blake

MLM hobby or business? Learn how to turn your hobby into a business.

Most people see MLM as a hobby. Most people involved also end up having a hobby income. But MLM, Network Marketing or Direct Sales, is a business, a serious business, and only when a MLM entrepreneur starts treating it that way, the serious income will come.

Most of the time people get introduced through a person active in MLM, inviting them for a meeting. During the meeting a hype is created, a hype about the products and why we all need the products. A hype about the company, and why we all need the company. Some presentations are so good, that even when the products are not up to standard, the stories will get people excited.

The Pay-Out Plan

Then the pay plan is introduced. People get even more excited when they hear the various incomes. You are in, you are sold, point of no return. You are not letting your friend down. So, when excited after a meeting, there is a good possibility that the next morning you wake up and you start to think (the excitement has sunk away) “who am I going to sell these products to?” You are not motivated, you have too many products to sell. And who are you going to ask, family, friends, colleagues? Your sponsor has already asked you to make a list of people you know. He told you there are at least 200 people you know personally as a friend. You are too embarrassed to put even ten names on a piece of paper. And you know these ten names will buy from you. They trust you and like you and will help you. But can you build a sustainable business on these ten names. The answer is NO.

How to Start With MLM

We offer insight on how to start, how to handle and to think before you start. Otherwise keeping the money in your pocket and have a great day with the family. If MLM is seen as a hobby, man will not succeed and after a while they will be an experience richer, and some dollars lighter. Think before you act. MLM is a business, and not the easiest one to start. But the rewards can be incredible, and even for unschooled people an opportunity to reach financial independence. Skills needed for any type of business, stamina, determination and discipline this will bring you the promised rewards.

Love the products, because they will bring the income desired. Use the products, as there are no better testimonials then your own. Love the company, as they are the ones working with you to build a bright future.

TOP TIPS

• Test the products first as a consumer
• Invest only what you can
• Advertise massively
• Attend any form of training
• Never work alone, always bring people

Quote: George Foreman

"The question isn't at what age I want to retire, it's at what income."

CREDITS:

Author - Frank Amptmeijer

AV - http://www.allvoices.com/users/Dutchwriter

AC - http://www.associatedcontent.com/user/410502/frank_amptmeijer.html

EMAIL - frank.amptmeijer@hotmail.com

RESEARCH:

Franklin-Paul Blake

Herbalife International USA Expands Territory in China

Herbalife International the world’s leading nutrition and health company is expanding its territories in the Peoples Republic of China. Herbalife has been operating in China since 2007 at first in a limited setting of only a few cities, but as off today all main provinces in China will be open to Herbalife International

In their official press communiqué dating 19 July 2010 the company officially announces the opening of the following new provinces, Jiangxi, Liaoning, Henan,
Jilin, and Chongqing. All licenses are effective as of the date of the press release. Additionally, the company's license for Shanghai, which was granted in July 2009, is now active.

Herbalife LTD (New York Stock Exchange NYSE – handle HBL) was granted additional Direct Sales licenses for these cities by PRC China's Ministry of Commerce.

After a huge decline in stock prices in the year 2008, the stocks are climbing to historical height of $49.50 http://ir.herbalife.com/phoenix.zhtml?c=183888&p=irol-stockQuote

Herbalife LTD China 2007

The first licenses in PRC where provided to Herbalife International in march 2007. Upto July 2010 they operated in Suzhou, Nanjing, Jiangsu, Beijing,
Guangdong, Shandong, Zhejiang and Guizhou, Fujian, Shan'Xi, Sichuan, Hubei, and Shanghai. In these 16 provences a total inhabitants number of 844 Million is reached. Herbalife also operates 75 retail stores in the various provinces.

Sponsoring various sports ethletes and the Chine national cycling team during the Being Olympics lifted their profile on the yellow continent tremendously. Herbalife LTD keeps sponsoring and expanding in promoting an active healthy lifestyle through sponsoring sports events.

MLM and Direct Sales

Herbalife International a company operating in the MLM and Direct Sales industry, it offers its distributors a global marketing plan. However for the Chinese market restrictions stop international distributors to do business in China. Also Chinese distributors are not allowed to work on a global scale, only within their own territory.

As a global Network Marketing company Herbalife has been leading the way to global expansion of their industry.

New production facilities, a team of leading doctors, their own research and development laboratories and more and more sponsorships with leading sports teams makes Herbalife International a solid partner for any investor. And lets not forget their Casa Herbalife and Herbalife Family Foundation programs bringing, education, housing and good nutrition to kids in need.

The Difference Between Direct Sales and Multi Level Marketing, Network Marketing or MLM?

“It’s a pyramid,” “the person on the top makes all the money," and “the new person gets nothing.” For many people these are first things that come to mind when they hear about MLM or multi level marketing. Let’s try to clarify the issue in the following paragraphs, and show that MLM can be an effective way of marketing products to a large audience.

The Difference between Network Marketing and Direct Sales

Multi level marketing is a different way of selling products or services. Companies in this industry, don’t talk about selling, but about sharing a business opportunity or products with others, either individuals or business owners.

A MLM company does not want their products to be sold in retail stores. But products are sold through a network of agents, representatives or distributors, who all have a kind of timeshare in the company, for as long as they pay their monthly participation in the company.

MLM companies want people to use their products, and share their feelings and results about the products or services with others, but also want their agents to share the business opportunities with other individuals. This is how the company and the individuals involved build on their network of participants.

Word of Mouth Advertising

“Have you already seen that new action movie?”, “Did you try that new restaurant down-town?”, “Have you listened to the latest MP3 from ….?”. MLM rewards for sharing experiences with other individuals. Sharing creates curiosity, sales and above all partnerships with trusted customers.

Sharing is transferring experiences to a third party. And actually we do this all the time, but never get paid for it. Word of mouth advertising is powerful and highly effective, but one is never rewarded for the promotional work.

In most MLM programs recruitment of the individual comes first before the use of products or services. In direct sales companies the customer is attended first, and maybe later business opportunities might be shared. This is the main difference between multi level marketing and direct sales companies.

Some Successful Multi Level Marketing Companies

This industry exists for many decades and has proven to offer solid partnerships with individuals. Some of the companies who have been in business for many years are Amway, Herbalife, Avon, Mary Kay, Tupperware, Shaklee, Usana, Xango, GDI or Global Domain International and Melaleuca. Often public listed and most serious players are part of the DSA, Direct Sales Association of America. And organization which protects distributorships on a global scale. DSA functions as a body between, individual, company, industry and often governments.

MLM is an exciting and often rewarding form of business.

Our advice is to do proper research before venturing into any business opportunity whether MLM or traditional business.

Quote

"The strongest principle of growth lies in the human choice."

George Eliot